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Your one-stop solution, from development to production

Find everything you need to build your embedded system—whether it is the right embedded library, an Embedded Studio IDE license, or a highly acclaimed J-Link or J-Trace probe. 
Software tools like SEGGER’s SystemView provide you with deep insight into your embedded system; and when the code is released, hardware like the Flasher programmer helps you write it directly to an MCU or external flash memory.

Five colorful icons representing software development concepts: a 3D cube for packaging, a gear with C++ symbol for programming, a graduation cap for education, a check mark for approval, and a downward arrow for downloads.
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Create:Operating SystemEmbedded Software

Create:

  • Operating System
  • Embedded Software

A graphic featuring a pink background adorned with abstract lines and shapes. Prominently displayed is a square icon with the letters "C++" and a gear symbol, suggesting a focus on programming or software development in the C++ language.
Build:IDEToolchain

Build:

  • IDE
  • Toolchain

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Debug:Trace ProbesDebug Probes

Debug:

  • Trace Probes
  • Debug Probes
A green square icon featuring a checkmark is centered on a dynamic, bright green background with lines radiating outward, suggesting movement or progress. The design conveys a sense of approval or completion.
Verify:System Analysis Design Validation

Verify:

  • System Analysis 
  • Design Validation

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Program:ProductionDeployment

Program:

  • Production
  • Deployment
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A graphic featuring a pink background adorned with abstract lines and shapes. Prominently displayed is a square icon with the letters "C++" and a gear symbol, suggesting a focus on programming or software development in the C++ language.
Build:IDEToolchain

Build:

  • IDE
  • Toolchain

An abstract digital background featuring circuit patterns. In the foreground, a prominent icon depicts a person with an upward arrow, symbolizing data upload or transfer. The overall theme suggests technology and connectivity.
Debug:Trace ProbesDebug Probes

Debug:

  • Trace Probes
  • Debug Probes
A green square icon featuring a checkmark is centered on a dynamic, bright green background with lines radiating outward, suggesting movement or progress. The design conveys a sense of approval or completion.
Verify:System Analysis Design Validation

Verify:

  • System Analysis 
  • Design Validation

A blue square icon featuring a white graphic of a downward-facing arrow above a triangular shape, set against a dark blue background with smooth, flowing lines resembling a digital wave. The image suggests themes of downloading or transferring data.
Program:ProductionDeployment

Program:

  • Production
  • Deployment
A graphic featuring a teal square icon with a white cube design, suggesting data or digital storage. The background displays a pattern of binary code, emphasizing a technology theme.
Create:Operating SystemEmbedded Software

Create:

  • Operating System
  • Embedded Software

Benefit from secure and reliable single-unit and gang programming with Flasher programmers

SEGGER Flashers are a professional line of in-circuit programmers designed for use in mass production, prototype programming, and service environments. They are capable of programming non-volatile flash memory in microcontrollers, systems on a chip, and external SPI-style flash memory. Additionally, they can support both serial and parallel data transfer over multiple I/O pins.

A rectangular device with a gray surface labeled "Flasher" and "Pro XL" underneath, featuring the tagline "The in-circuit programmer!" The device has a blue protective casing and a SEGGER logo at the bottom. It is designed for programming electronic circuits. Image of a blue in-circuit programmer labeled "Flasher Pro XL" by SEGGER. The device features indicator lights and buttons, indicating operational status—"Ready," "Not Ready," and "Fail." The main label highlights the product name and its purpose as a programming tool.
Flasher Pro XL

Regular price: From €1,198.00
A blue device features a digital screen displaying programming progress at 68%. The screen shows file names, a date, and an address. Several buttons are located beneath the screen, labeled "Power," "Prog," and "Sel," suggesting functionality for device operation or navigation. A blue, handheld programming device labeled "Flasher Portable PLUS" with a small digital display shows a programming progress bar at 68%. The screen displays information about configuration files and memory addresses, along with buttons for power, programming, and selection.
Flasher Portable PLUS

Regular price: From €998.00
Bestseller
A blue rectangular device labeled "Flasher" with a grey front. It features the SEGGER logo, status indicators labeled "Ready / O.K." and "Not ready / Fail," and a button marked "PROG." It is designed for in-circuit programming. Image features a compact SEGGER in-circuit programmer labeled "Flasher." It includes status indicators for "Ready / O.K." and "Not ready / Fail," along with a "PROG" button. The device has a rectangular shape with a blue border and a gray center.
Flasher Compact

Regular price: From €898.00
A blue electronic device labeled "Flasher Hub-4" sits atop a green circuit board. It features various ports, buttons, and a display, indicating its function in programming or device connectivity. The tagline "It simply works!" is also visible on the top. Image of a device labeled "Flasher Hub-4" by SEGGER. The device has a blue top with text stating "It simply works!" and several connection ports at the bottom. It is used for programming and debugging in electronic projects.
Flasher Hub-4

Regular price: From €1,980.00
Bestseller
The image features a device labeled "Flasher Hub 12," with twelve numbered slots and connection points. It indicates voltage specifications of 8-30 VDC and a maximum power of 60 W. The device has a streamlined appearance typical of electronic hubs. Image of a blue electronic device labeled "Flasher Hub 12." The front features status LEDs and multiple connection ports. The back shows additional ports for power, LAN, and control functions. The device is designed for programming or flashing multiple targets simultaneously.
Flasher Hub-12

Regular price: From €2,980.00
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It simply works!
It simply works!

Debug or trace efficiently with SEGGER's market-leading J‑Link debug probes and J‑Trace streaming trace probes

Debug and trace probes are essential tools for embedded development. They enable engineers to test, analyze, and optimize code directly on microcontrollers and other embedded systems. SEGGER’s J‑Link and J‑Trace models provide high-performance solutions for debugging in real time, setting breakpoints, and running comprehensive trace analyses—all of which help give developers deep insight into applications.
Bestseller
Thumbnail SEGGER J-Trace PRO Image of a black rectangular device labeled "J-Trace Pro" by SEGGER. It includes icons for Power, USB, Trace, and Target Power. A slogan at the bottom reads, "The limitless trace probe!" The design is functional, intended for technical use.
J-Trace PRO

Regular price: From €2,480.00
A black and silver device labeled "J-Link Pro PoE" features three indicators: "Status," "Target IN," and "Target OUT," with arrows indicating direction. The design is compact, intended for network connectivity or power over Ethernet applications. Image of a J-Link Pro PoE device. The front panel features indicators for status, Target IN, and Target OUT. The company logo for SEGGER is displayed. It suggests that this device is used for remote debugging purposes.
J-Link Pro PoE

Regular price: From €1,198.00
The image features a J-Link Ultra programming device with a sleek design. The front displays the text "J-Link Ultra" in bold white letters against a black background, along with the SEGGER logo at the bottom, indicating its brand and functionality in embedded system programming. Image of a J-Link Ultra device by SEGGER. The device is rectangular with a black border and a gray central panel displaying the product name "J-Link Ultra" and the SEGGER logo. It features control buttons and indicators below the logo.
J-Link Ultra

Regular price: From €798.00
Image of a J-Link Plus debugging probe by SEGGER. The device features a textured gray casing with a prominent black label displaying "J-Link" and "PLUS." The SEGGER logo, a stylized blue arrow, is also visible on the label. Image of a J-Link Plus programming tool, featuring a black and gray casing. The front displays the text "J-Link PLUS" above the SEGGER logo, which includes a stylized arrow design. The device is rectangular with rounded edges, designed for connecting to electronic systems for programming and debugging.
J-Link PLUS Classic

Regular price: From €598.00
A compact debugging tool labeled "j-link BASE Compact" with the SEGGER logo. It has a rectangular shape with a black casing and a gray top surface featuring the brand name and logo. This device is designed for programming and debugging embedded systems. A small square device labeled "j-link BASE Compact" with the SEGGER logo, designed for programming and debugging embedded systems. The background is white, emphasizing the device's details and branding.
J-Link BASE Compact

Regular price: From €398.00
Abstract close-up of a circuit board featuring intricate patterns of lines and connections on a dark background, emphasizing the complexity of electronic components.
It simply works!
It simply works!

Software development tools

SEGGER has the right toolset to best support just about any development process. Build code with the intuitive Embedded Studio IDE, or take testing a step further by verifying code down to the smallest detail.

The image displays a computer monitor showcasing an integrated development environment (IDE) for embedded software. It includes code in C/C++ on the screen and a logo for Embedded Studio. The layout suggests ongoing programming or debugging activities.
From €1,480.00*
From €1,480.00*
An image shows a computer monitor displaying the SystemView software interface with various data metrics, including task information, CPU load, and graphical representations of runtime data. An icon for SystemView features a microscope graphic, indicating its purpose for performance analysis.
From €1,480.00*
From €1,480.00*